DATE:  December 10, 2007

TO:  NCSA Coordinator- SC Radio Stations

FROM:  Shani White, SCBA Executive Director

SPONSOR:  US DEPARTMENT OF DEFENSE (TRICARE)

FORMAT:

:30 Spot-"For Everyone"

:30 Spot-"Letter"

:30 Spot-"Look Up"

:30 Spot-"My Big Brother"
:30 Spot-"My Brother"

:60 Spot-"Time"

:60 and :30 Spots-"Tougher"

:60 and :30 Spots-"You Can"

MESSAGE:

Quit Tobacco:  Make Everyone Proud is an educational campaign for the US military, sponsored by the US Dept. of Defense.  The mission of the campaign is to help US servicemen and -women quit tobacco--for themselves and for the people they love.  This radio campaign features ten different spots.

LOGGING/SCHEDULE:

NCSA spots for South Carolina Broadcasters Association sponsors should be logged as such, so detailed monthly reports can be provided to the SCBA office. Spots should begin airing January 1, 2008 and run through March 31, 2008.  Rotate the spots and air them as frequently as possible and in the best time periods available (6a-12a, if possible).

REPORTING PROCEDURE:

Please include these spots on your Summary Form which is to be completed monthly with the total number and dollar value of the spots aired. Send signed Summary Form and supporting documentation showing dates and times of spots aired to:

Karen Nettles

SCBA

One Harbison Way, Suite 112

Columbia, SC 29212

Thank you for your support of this campaign. Any questions, call the SCBA office at 803-732-1186.