DATE:  March 28, 2008

TO:  NCSA Coordinator- SC Radio Stations

FROM:  Shani White, SCBA Executive Director

SPONSOR:  US DEPT. OF HOMELAND SECURITY

FORMAT:

Two :15 spots- "Be Ready"   (English and Spanish)

Two :30 spots-"Be Ready"   (English and Spanish)

Two :60 spots-"Be Ready"   (English and Spanish)

MESSAGE:

These spots educate citizens about emergency preparedness.

LOGGING/SCHEDULE:

NCSA spots for South Carolina Broadcasters Association sponsors should be logged as such, so detailed monthly reports can be provided to the SCBA office.  You'll note this is a short, 3-month campaign so please start these spots IMMEDIATELY and run through June 30, 2008 in the best time periods available (6a-12a, if possible) and as frequently as possible.   If applicable, Spanish versions have also been included on this CD. 

REPORTING PROCEDURE:

Please include these spots on your Summary Form which is to be completed monthly with the total number and dollar value of the spots aired. Send signed Summary Form and supporting documentation showing dates and times of spots aired to:

Karen Nettles

SCBA

One Harbison Way, Suite 112

Columbia, SC 29212

Thank you for your support of this campaign. Any questions, call the SCBA office at 803-732-1186.