WIS-TV and GDM Columbia have an exciting opportunity for a Media Executive to join the market’s leading local media sales organization. We provide the culture, tools, and environment for you to achieve unlimited success. You provide great ideas and creative solutions for local businesses. You will be paid a combination of a very competitive base salary plus commission opportunities and bonus objectives that put you in control of your total compensation. This role develops new revenue, while also retaining and growing key accounts.
General Responsibilities:
• Create a strategic business plan with the manager to meet and exceed all revenue goals and targets on a monthly, quarterly, annual basis.
• Develop advertising solutions for new customers that deliver results to their customers.
• Grow accounts by providing proof of performance and solid results.
• Manage a consistent pipeline of prospects and target accounts.
• Conduct client needs analyses and account reviews to address each customer’s most essential needs.
• Demonstrate product knowledge and value to clients.
• Effectively explain the benefits of multiplatform advertising solutions, including broadcast television, digital video, SEM, SEO, social media, display, and emerging technologies.
• Effectively negotiate with customers to meet a winning return on investment.
• Provide timely and accurate traffic instructions; conduct account maintenance including make-goods posts, and aging/collections.
• Create and deliver formal written and verbal presentations to clients.
• Use CRM (Matrix) to manage daily activity, grow a pipeline, and provide accurate weekly revenue projections.
Qualifications:
• Bachelor’s degree, or equivalent combination of education and experience.
• 3-5 years related experience preferred.
• Excellent communication and customer service skills.
• Must be knowledgeable in Microsoft Office suite, such as Excel, PowerPoint, and Word (preferred, not required).
• Team player who can produce quality results and work with a variety of internal and external customers.
• Candidate should be creative, flexible, and able to adapt to industry change.
• Strong organizational skills and the ability to work effectively in a fast-paced, deadline-driven.
Additional Info: Please apply online at https://gray.tv/careers#currentopenings Gray Television provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, Gray Television complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Gray Television expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
To apply for this job please visit gray.tv.