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SCBA Offers On-Demand Sales Training From LocalBroadcastSales.com

Because of the success of the NCSA program, SCBA is pleased to announce the addition of on-demand sales training from LocalBroadcastSales.com as a new, FREE member service in 2010 for NCSA participating stations!  SCBA members will have access to over 270 video training modules on LocalBroadcastSales.com as well as a series of 10 "digtial sales" webinars and 10 "broadcast sales & issues" webinars.  

"This is possibly the most significant member benefit SCBA has ever offered in terms of training and the timing is perfect.  Comprehensive sales training throughout 2010 is exactly what stations need now, and LBS also offers sessions geared to news, promotion and broadcast legal issues.  Station support of NCSA made it possible for us to offer this valuable package."  Jane Pigg, SCBA Board President & Owner of WCRE-AM, Cheraw

"Local Broadast Sales offers a unique combination of training solutions that should be just what SCBA members need to boost revenue throughout 2010.  LBS's program includes diverse topics delivered through a combination of on-demand viewing as well as strategically scheduled webinars throughout the year.  The roster of speakers and trainers includes many of the brighest and best available to our industry."  Michael Caplan, SCBA Sales Development Chairman & GM of WBTW-TV, Myrtle Beach

Program Details

Registration Form

Complete the form and return to SCBA at scba@scba.net or fax to (803) 732-4085.  Once we receive your form, we'll send you instructions on how to access the LBS program.  Webinars begin in early January so a prompt response is encouraged.

 





  

 

2010 Awards of Distinction Honorees Recognized

 

L to R:  Windham, Peterson, Fogel

  

                                     

SCBA presented its Awards of Distinction in conjunction with the annual Winter Convention on Friday, January 15 at Embassy Suites in Columbia.  Tad Fogel (Fogel Advertising Services) was inducted into the SCBA Hall of Fame.  Jerry Peterson (WRHI-AM&FM/WRHM-FM) received the Honorary Life Membership Award and Woody Windham (WOMG-FM) received the Masters Award.

 

Awards of Distinction Photo Gallery

Fight Back!  Join the Radio Free Alliance!

The record labels have asked Congress to expand the performance tax and tax radio.  If this new tax is approved, it could force thousands of smaller, niche radio stations out of business.  Join the Free Radio Alliance Coalition by going to www.freeradioalliance.org  The Coalition currently has more than 150 members made up of radio broadcasters and their associations, non-profit organizations, radio ministries and religious radio broadcasters, hospitality industry organizations, African American and Latino minority organizations and others that are united to stop this effort to tax radio.  SCBA encourages small and minority-owned stations to become a part of the Coalition. Stations can participate by airing spots for the campaign (call SCBA to request the spots), contact members of Congress to tell them to oppose any expansion of the performance tax and encourage other stations and organizations to join the Alliance.  

SCBA's Job Bank
The Internet is the most efficient and effective recruiting tool today!  Stations, post your job openings on the Job Bank and view resumes for all job categories.  Interested in a broadcast career?  Learn about the types of broadcast jobs available and post your resume.  SCBA Job Bank postings are for Equal Opportunity Employers.  Post Jobs

Radio Is About to Change Forever

Make no mistake this is our future.  And the transition is taking place at blazing speed!

SCBA pledges to support our members as they navigate the challenges and opportunities of the technical revolution known as HD Radio.  For information on all aspects of HD--engineering, sales, programming and promotion--see this list of online resources.

NCSA Update

SCBA member stations are in partnership with governmental agencies to deliver public education messages throughout the state.  Many SCBA programs and services are made possible by proceeds from the NCSA program.  Stations air NCSA spots in the best times available and as often as possible.  Current partners include:  SC Army National Guard, SC Campaign to Prevent Teen Pregnancy, SC Commission on Higher Education, US Coast Guard and Eat Smart, Move More SC.  Read More

Tips for Non-Profit Organizations

For local radio and television stations across South Carolina, community service is more than a passing concern.  It is a way of doing business.  Every day in South Carolina, from the biggest cities to the smallest towns and everywhere in between, broadcasters are going to bat for community charities, educating residents about important local issues, and delivering lifesaving information and relief in times of crisis or disaster.  Non-profit groups across the state know they can turn to their local radio and television stations for a helping hand.  The tradition of community service by South Carolina broadcasters is unmatched by any other industry and one that we pledge to uphold in the years ahead.  If you want to gain exposure for your charitable organization, school or other civic group, SCBA provides these guidelines for working with the media. Read More

 



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South Carolina Broadcasters Association
One Harbison Way, Suite 112
Columbia, SC 29212
Phone: 803-732-1186
Fax: 803-732-4085

 

 

Oppose a performance tax on local radio. Click here to learn more.

 

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