Digital Producer

  • Full Time
  • Anywhere
Category:News
Position/Title:Digital Producer
Details:Position Summary: This role is responsible for updating local website, curating high-performing content, crafting homepage layouts driven by data, and helping to report news — everything from quick-hit local stories to breaking news and enterprise reports. This role will work on building a loyal local audience by being responsive to traffic patterns and audience interest while serving as a steward of our brands. This role will also involve answering incoming news calls and assigning daily news stories, according to the news personnel available.
Vacancy Type:Full Time
Date Posted:2/29/2024
Closing Date:3/29/2024
City:Charlotte – 28214
State:North Carolina
URL:http://nexstar.tv
Experience:Responsibilities

•Position Summary: This role is responsible for updating local website, curating high-performing content, crafting homepage layouts driven by data, and helping to report news — everything from quick-hit local stories to breaking news and enterprise reports

•This role will work on building a loyal local audience by being responsive to traffic patterns and audience interest while serving as a steward of our brands

•Monitor all forms of media (print, TV, digital, blogs and social) and be quick to report breaking news stories and always on the hunt for exclusive and or trending content that will grow engagement and drive loyal, local traffic

•Excellent at writing headlines that grow audience and engagement

•Prioritize packaging content that grows page views per visitor and time on site, using headline testing, metric tools and observed patterns to guide decision making

•Curate and aggregate a steady stream of interesting content that is packaged and promoted in a way that generates engagement and repeat site visitation

•Understand different ways to tell a story, particularly producing short videos and choosing great photos

•Evaluate website traffic trends to make decisions on both daily content needs and longer-term content curation that will grow local audience

•Build positive working relationships with newsroom staff and management, work collaboratively on enterprise content, and creating opportunities to market web content on broadcast

•Promote and distribute news content on social media

•Tracks stories from all sources including government agencies, wire services and community groups

•Dispatches photographers, reporters and other personnel to cover stories

•Coordinates logistics for news personnel

•Participates in daily story meetings and supplies a comprehensive list of all possible news stories and works with the News Director to develop plans for all broadcasts

•Assists in development, planning and follow-up of all news stories

•Edits video clips as assigned

•Performs other duties as assigned

Requirements:

Skill/ Experience Requirements

• Minimum of 2 years of experience in digital content and journalism

• Capable of researching, interviewing, and writing original news articles

• Clever headline writer that gets readers to click

• Strong multi-tasking abilities

• Organized, technical problem solver and quick decision maker

• Knowledge of SEO best practices and AP Style

• Enjoys working in teams and has excellent interpersonal skills

• Ease with/ability to learn new technology independently and quickly

• Excellent communication skills, both oral and written

• Schedule flexibility (nights, weekends)

• Regularly meets measurements of success

• Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment

• Strong understanding of Google Analytics; Chartbeat experience a plus

• Proficiency in MS Office; HTML, CSS and Photoshop experience a plus

• Bachelor’s degree in Journalism, or a related field, or an equivalent combination of education and work-related experience

Additional Information:Equal Opportunity Employer MinoritiesWomenVeteransDisabled
Contact:Apply online at: https://nexstar.wd5.myworkdayjobs.com/nexstar
Apply Online URL:https://nexstar.wd5.myworkdayjobs.com/en-US/nexstar/details/Digital-Producer_REQ-29970
Job Req #:29970
***** EOE/MINORITIES/FEMALES/VETERANS/DISABLED *****

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