Promotions Manager

WIS NEWS 10 is looking for a creative and self-motivated Promotions Manager. This person reports directly to the Marketing Director, provides hands-on leadership within the department and is instrumental in brand management and audience growth on all platforms. The Promotions Manager will be entrusted to lead in the execution of strategic plans and produce marketing content to support station goals. As the promotions manager you will also be responsible for exceptional video production, including writing, directing, cinematography, editing and maintaining a working knowledge of motion graphic design. In addition, you will also assist in placing outside media, promotions scheduling, commercial production, and other content-based projects as needed.

General Responsibilities:

With writers/producers, create innovative and branded news, marketing materials and messages for station.

With Creative Director, Graphics Hub, and Marketing Director, create necessary news branding graphic elements for all station platforms.

Create news marketing strategies targeted toward alignment with all on-air news promotional efforts.

Develop and produce unique and creative/branded station content.

With News managers and EPs, obtain best content/moments of our news products that demonstrate our brand to viewers/users.

Works with Marketing Director to manage promotional ad avails on all digital – web/mobile and social media advertising – including outside marketing buys.

Work with Marketing Director to educate and mentor producers in developing successful news promotion writing styles and innovative editing techniques.

With Marketing Director, identify & plan community outreach opportunities.

Perform all other marketing duties as assigned by station management.

Qualifications

Experience (5 years) innovative writing, editing, and producing branded content and digital content

Familiarity with Graphic design and project execution

Strong understanding of web/social trends and technology

Non-linear editing skills

Advanced video production, cinematography, and lighting skills

Ability to work under a deadline and manage multiple projects

Exceptional verbal and written communication skills

Proficiency in English grammar, spelling, and punctuation

Outstanding organizational problem-solving and critical thinking skills

Bachelors Degree in Marketing, Advertising, Film/Video, or related field preferred

A clean driving record is required

No phone calls please. EOE/M/F/D/V

Additional Info:
Please apply online at https://gray.tv/careers#currentopenings